The beer that transforms a supply chain into a message of respect
EARTH, COURAGE, FREEDOM. The beer that stands against violence against women. This is the first project of an all-female agricultural supply chain, a symbol of respect, solidarity, and rebirth. It speaks to men—even to those who do not want to listen. It speaks of respect, awareness, and a new idea of strength. It is a beer, yes, but it is also much more: a message you can drink, read, and touch. It is the first beer born from a fully female agricultural supply chain, created with a clear and urgent purpose: to say enough to violence against women.
Why a beer
Beer is a social drink, capable of entering moments of encounter and dialogue. With Libeera, that everyday gesture becomes a statement: a toast that speaks of dignity, attention, and prevention. Inside the bottle, you’ll find agricultural work, brewing expertise, and a story shared by those who make it and those who choose it.
An all-female supply chain
From field to glass, the women of the supply chain cultivate, transform, and brew. High-quality Italian raw materials meet artisanal knowledge that enhances territories and skills. On the label, as proof of traceability and responsibility, you’ll also find the “Signed by Italian Farmers” Seal.
The alliance that makes it possible
Libeera was born from the collaboration between Fondazione Una Nessuna Centomila and Coldiretti, with the contribution of Consorzio Birra Italiana, Filiera Agricola Italiana, and Campagna Amica. An alliance that brings together agriculture, culture, and social commitment to raise awareness and generate tangible support.
A label that informs (and helps)
On every bottle, you’ll find 1522, the national anti-violence and stalking helpline, along with a QR code that leads to information and ways to offer support. The label thus becomes a communication tool and a service in itself.
The presentation
The official presentation placed people, stories, and the strength of a community willing to take a stand at its core. Toasts, testimonies, cuisine, and the supply chain came together in a bright atmosphere—the proof that when agriculture networks with social causes, the result is a virtuous model of Made in Italy.
How to support it
- Choose Libeera whenever you find it: every bottle is one more voice.
- Share its story: talking about it is part of prevention.
- Look for the Seal: it’s the trace of the supply-chain values you’re supporting.